Vie D’amour or Journey of Love in English, is for those who would love to go through a personal journey of self-love by writing to their past, present, and future self.
👉🏼 This box includes:
52 letters with unique prompts.
A “self mailer box.” You can re-use this box to save your letters that you will save to read in the future.
A small pencil.
A calendar to keep track of the letters you’ve written.
Ideally, you will write a letter to yourself every week. After a year you can come back to read and learn about yourself. But, there are no strict rules! You can always open the self mailer box and grab a letter to read when you need it. The purpose of Vie D’amour is to encourage you to prioritize yourself and reflect about who you are and who you are becoming.
RESEARCH
I started researching different ways to approach the design of a gabble box. I created this moodboard to get inspired by colors, ideas, and possible ways to use the box for more than one purpose.
ITERATIONS
I started playing with different layouts, looks and feels. I wanted to use a soft but bold color palette which I applied differently on all three options. Since the concept is about writing letters I started looking for some of the elements that would go on postcards and even mailer boxes. The third option changes the way I use type since I use my own handwriting.
FINAL DESIGN
The final branding includes a mix of monospaced slab serif type and my personal handwriting to embrace the concept of writing letters. The off white is dominant color to highlight it’s softness and then I use the other 3 colors (green, pink, purple) to highlight certain areas of the box. I use illustrations of different stamps to add details around the box.
On the front panel of the box you would pull and rip of a letter every week. There is a see through cut-out for you to see the letters you will be putting back in. You can insert the letters you’ve written on the back panel of the box. The calendar on the back will be helpful for you to keep track of which week you are at.
ve d'amour
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52 Self-Love Letters
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ve d'amour 〰️ 52 Self-Love Letters 〰️
Each letter will have a unique prompt that will refer to different aspects of who you are and your life. They are numbered at the bottom so you remember in which week you wrote that letter and the date. It also includes some quotes and encouragement phrases in between some of the letters to celebrate taking the time to do this for yourself.
